

The qualities that shape performance.
Performance depends on more than individual physical qualities. It depends on how they work together.
We focus on developing the capabilities that matter in sport, guided by the demands of the athlete and informed by our ongoing work to better understand performance.
Speed & Acceleration
Be the player who gets there first. Train acceleration and top speed to gain an edge over your competition.
Agility & Change of Direction
Plant. Cut. Explode. Create separation when it matters most. Informed by ongoing doctoral research into change-of-direction movement quality and performance.
Strength & Power
Increase force and power to jump higher, sprint faster and hit harder on the field, court, or ice.
Movement & Physical Capacity
Be ready for the demands of your sport. Improve movement quality, coordination and physical resilience to perform at your best.
Injury Prevention
Injury prevention is not a separate service; it is woven into the fabric of every program, every set, every rep and every cue.
From exercise selection and movement quality to training loads and progression, we consider how training can help athletes build capacity, manage physical demands and stay prepared for the demands of their sport.
Different sports. Different demands.
Every sport creates different demands on the athlete. We develop the physical qualities that matter most for your game, your position and your individual needs.

Soccer
Improve acceleration, agility, strength and endurance to perform how you want for 90+ minutes.

Football
Develop size, strength, explosive power and speed, agility and injury resilience to support the demands of competition.

Golf
Develop rotational power, mobility and core stability, to improve clubhead speed AND accuracy.

Basketball
Improve your vertical, speed, agility and sprint repeatability to become a more dynamic player at both ends of the court.

Hockey
Build acceleration, power, agility and balance for the speed and intensity needed on the ice.

Lacrosse
Become bigger, faster and stronger, while moving better on the floor and/or field to perform at the highest level.
Training for another sport?
We work with any athlete who wants to improve their sports performance and injury prevention needs across a range of sport and competition levels. Get in touch to discuss how our approach can support your development.
Teams and organizations our athletes have represented
What our athletes say

Mack Bannatyne
Hamilton Tiger Cats, 28th pick in the 2025 CFL
The work I’ve done over the past 6 years with Dan and Jess has been nothing but world class. The standards set during sessions, the environment created, and the witty jokes, made training a challenging yet enjoyable experience. They have never hesitated to share their knowledge and explain what goes into every program, every movement and every session so that you’re not blindly following, but understanding the benefits and what you’re actively working on. I’ve seen the long hours, late nights programming, and constant dedication to doing the best for their athletes and providing them with everything they need to succeed. Dan and Jess have been incredible to work with and I’m excited to continue the process as I further my career.

Hunter Thomson
Golf Canada Young Pro Squad
The work I’ve done over the past 6 years with Dan and Jess has been nothing but world class. The standards set during sessions, the environment created, and the witty jokes, made training a challenging yet enjoyable experience. They have never hesitated to share their knowledge and explain what goes into every program, every movement and every session so that you’re not blindly following, but understanding the benefits and what you’re actively working on. I’ve seen the long hours, late nights programming, and constant dedication to doing the best for their athletes and providing them with everything they need to succeed. Dan and Jess have been incredible to work with and I’m excited to continue the process as I further my career.

Adrian Pacheco
Club Deportivo Aurora and Canada U20
The work I’ve done over the past 6 years with Dan and Jess has been nothing but world class. The standards set during sessions, the environment created, and the witty jokes, made training a challenging yet enjoyable experience. They have never hesitated to share their knowledge and explain what goes into every program, every movement and every session so that you’re not blindly following, but understanding the benefits and what you’re actively working on. I’ve seen the long hours, late nights programming, and constant dedication to doing the best for their athletes and providing them with everything they need to succeed. Dan and Jess have been incredible to work with and I’m excited to continue the process as I further my career.

Saeed Abi-Issa
UFC Fight Night 2-0 professional record, 3 promotion amateur MMA champion in the US and Canada
The work I’ve done over the past 6 years with Dan and Jess has been nothing but world class. The standards set during sessions, the environment created, and the witty jokes, made training a challenging yet enjoyable experience. They have never hesitated to share their knowledge and explain what goes into every program, every movement and every session so that you’re not blindly following, but understanding the benefits and what you’re actively working on. I’ve seen the long hours, late nights programming, and constant dedication to doing the best for their athletes and providing them with everything they need to succeed. Dan and Jess have been incredible to work with and I’m excited to continue the process as I further my career.

Matthew Davis
San Jose Barracuda, 2022 and 2024 NCAA National Champion and 2024 Frozen Four MVP
The work I’ve done over the past 6 years with Dan and Jess has been nothing but world class. The standards set during sessions, the environment created, and the witty jokes, made training a challenging yet enjoyable experience. They have never hesitated to share their knowledge and explain what goes into every program, every movement and every session so that you’re not blindly following, but understanding the benefits and what you’re actively working on. I’ve seen the long hours, late nights programming, and constant dedication to doing the best for their athletes and providing them with everything they need to succeed. Dan and Jess have been incredible to work with and I’m excited to continue the process as I further my career.

Joaquin Geras
Kamloops Blazers
The work I’ve done over the past 6 years with Dan and Jess has been nothing but world class. The standards set during sessions, the environment created, and the witty jokes, made training a challenging yet enjoyable experience. They have never hesitated to share their knowledge and explain what goes into every program, every movement and every session so that you’re not blindly following, but understanding the benefits and what you’re actively working on. I’ve seen the long hours, late nights programming, and constant dedication to doing the best for their athletes and providing them with everything they need to succeed. Dan and Jess have been incredible to work with and I’m excited to continue the process as I further my career.

Devon Lynch
Devon Lynch - 2x NCWP Championship MVP
- 2x U of T Athlete of the Year Nominee
- 3x NCWP All Star Player Award
I started training with Jess at Ethos Performance because I wanted to build the strength and power needed to compete at the university and national levels, alongside improving my technique and become more confident in the weight room. My goal was to develop a strong foundation in the gym that would prepare me for the physical demands of high-level competition and support my continued growth as an athlete.
My experience has been incredibly positive. Ethos Performance has consistently supported my goals and taken the time to develop a training plan tailored to my needs. I look forward to every session because I know they genuinely care about my progress and want to see me succeed. Having coaches who understand my goals, challenge me to improve, and support me throughout the process has made a huge difference in my development as an athlete.
Since I started training with Jess, I have made significant progress in my strength and lifting technique, and I feel much more confident. Most importantly, I have been able to translate the work I do in the gym into my performance as an athlete. Their coaching has played an important role in my development and has helped me feel stronger, more prepared, and more confident in competition.

Ryken Arran
Niverville Nighthawks, 2026 Centennial Cup Champion
Training at Ethos Performance has been an essential part of my development as a hockey player. Dan and Jess both bring a wealth of knowledge and a ton of energy to each session. They do a great job of making sure you’re working hard while still enjoying the process, which makes training competitive and fun. Training alongside the other athletes at Ethos creates an atmosphere where everyone wants to push each other to be the best athletes we can be. We all support each other no matter what sport we play.
I feel training with Ethos Performance has given me a big advantage both physically, and in my confidence on the ice.
I’m really thankful for the time and effort they have put into helping me improve, both during and outside of our sessions. They check in on me during my hockey season and are always available if I have questions. I’m excited to get back to Ethos and keep building in the next off season.

Aidan Stewart
Dauphin Kings
I have had an awesome experience training at Ethos Performance this summer. They have great trainers, and Dan does a really good job of keeping you accountable and pushing you to get better.
The atmosphere at Ethos makes training fun, especially getting to work out with all the guys and push each other. I made some really good progress over the summer and feel like it helped me a lot as a hockey player. I’m really thankful for the work Ethos put in and I am looking forward to getting to train next off season.
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A clear direction for development.
Every athlete has a different starting point. We use objective assessment, individualized programming and ongoing evaluation to guide training and inform what comes next.
01 Assess
We begin with a complimentary consultation to understand your goals, sporting demands, training history and relevant injury history so we can best individualize your training.
02 Test
Objective performance testing using industry-leading equipment, establishes a baseline across key performance indicators helping identify strengths and opportunities for development.
03 Develop
We translate assessment findings into a targeted training plan built around your individual needs, using our specialized methodology to develop strength, speed, power, agility and the physical qualities your sport demands.
04 Evaluate & Refine
Regular reassessments, typically every four to six weeks, helps us measure progress and guide subsequent training decisions.
Training built around your needs.
Our in-person athlete development combines individualized programming with small-group coaching, with a maximum of six athletes per coach. Training takes place at Evolve Strength in Royal Oak, with access to industry leading performance assessment equipment and a dedicated training environment.
In Person Athlete Development
Nutritional Support
Online/Virtual Coaching
Habits & Mindset Support
